Association Brain Food: 10.18.24
Reid All About it
OCTOBER 18, 2024
Per a new report from Freeman, many event organizers “are operating with outdated definitions of attendee and exhibitor value.” Bruce Rosenthal and Dan Kowitz helped EDUCAUSE adopt a relationship-focused, year-round approach to sponsorships that better aligns their goals with the goals of revenue partners. Attendee expectations.
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